
IMPORTANT
NOTICE
DOWN CONTENT
LABELLING OF QUILTS
The Australian Competition and Consumer Commission (ACCC) has brought to
the attention of Purax Feather Holdings Pty Ltd (Purax) that sample testing of our Purax White Eider brand quilt showed that it contained approximately 85%
goose down, significantly less than the 100% goose down that we claimed.
Accordingly, the ACCC has advised Purax that
the down content claims that we have made are likely to be in contravention of
the Trade Practices Act which
requires that any claims made be accurate and not misleading to consumers.
In making 100% down content claims, we relied on down content tolerances
allowed in Australian Standard 2479-1987.
We fully acknowledge the ACCC’s concerns and apologise to consumers who
consider that they may have been misled by the claims that we made.
Purax has
undertaken to the ACCC that where in future we specify a percentage
(or percentage range) of down this will
accurately reflect the minimum amount of down present in our quilts and pillows.

This corrective advertisement has been placed by Purax
in compliance with court enforceable undertakings given by Purax
to the ACCC.